9 Things You Probably Don’t Know JVI Mobile Marketing Does

9 Things You Probably Don’t Know JVI Mobile Marketing Does

Since you’re reading this, you’re probably familiar with JVI Mobile Marketing — but if not, it’s a small digital marketing agency that’s been operating out of North Carolina for the past 10 years, dreamed up by its Founder, CEO, and Serial Entrepreneur Jay Vics.

Here, we’ll get into a little more detail about Jay’s “serial entrepreneur” part of his impressive resume as we explore all the different services he’s created or put his own twist on to help business owners nationwide.

1. HowTo.Agency

If you’ve known us for a little while, you’re probably already familiar with this one; If not, JVI Mobile Marketing created HowTo.Agency because one day, Jay had an epiphany: some people who desperately need and/or want marketing help can't always afford to hire someone to do it for them… or sometimes they just would rather do it themselves!

HowTo.Agency is the perfect resource for business owners who want to take their marketing efforts into their own hands. We offer a wealth of resources, including tips, tutorials, and more. Our goal is to provide business owners with the tools they need to succeed — at no cost.

2. Local5Stars

If you're a business owner, then you know how important online reviews are. They can make or break your business.

That's where Local5Stars comes in.

With our reputation management software, you'll be able to collect online reviews from customers faster and easier than ever before. Plus, our software will help you track your online reputation and optimize your marketing strategy accordingly.

So if you're looking for a tool to help improve your business's online reputation, then look no further than Local5Stars.

3. The LENS Method

The LENS method, developed by JVI Mobile Marketing, is an effective social media strategy that can help you get the most out of your social media platforms. By following the LENS method, you can ensure that you are using social media to its full potential. These are the types of posts you should be putting out on your socials:

L- Listening

These are the types of posts where you’re asking your followers to engage with your content! If your post is intriguing enough, people will even do it on their own without you having to use the words “comment below”.

E- Educating

Give your followers fun facts or tips related to your product or industry! The more they can learn from you, the more they will trust you.

N- Networking

This is a “goodwill” post in which you talk about and tag other people or brands that are in your same industry. If you’re at a physical location, you can mention other stores or events nearby.

S- Selling

This is the one you’re probably already good at! It’s exactly what it sounds like – posting about your product or service with the intention of persuading someone to buy it.

By following the LENS method, you can maximize your social media efforts and achieve your business goals. Try it today!

4. Subscribestage.com

Subscribestage.com is a website built by JVI Mobile Marketing that gives people tons of information about all the different ways to get customers to and through the subscribe stage.

The subscribe stage of the customer value journey is when a potential customer opts in to receive something of value from you. This could be a newsletter, a free e-book, or access to exclusive content — to name a few.

There are tons of different subscribe stage strategies out there, and it can be tough to know which to pursue. That's where subscribestage.com comes in. We've gathered an extensive amount of information on all the various options, so you can make an informed decision about what will work best for you.

5. ManyChat Chatbots

ManyChat is a chatbot software as a service (SaaS) that can automate marketing campaigns on Facebook and Instagram and can be used in a variety of marketing campaigns.

These chatbots allow for real-time communication with your customers, which will help to maintain a personal touch with your audience in a way not previously possible without hiring in-house staff or using expensive outsourced software development services.

This is one of JVI Mobile’s favorite secret weapons, allowing them to help many companies become more efficient in reaching their audiences through automated marketing campaigns on social media.

When you go to Manychat's website just enter the email address associated with your Facebook Page, hit "Sign In", and then follow the steps to configure ManyChat.

6. AdvertisingGreensboro.com

Advertising Greensboro is a website created by JVI Mobile Marketing, meant to act as a directory for local businesses in the Greensboro, North Carolina area. The website includes a comprehensive list of businesses in the area, complete with contact information and links to the businesses' websites. Advertising Greensboro is a great resource for anyone looking for local businesses in Greensboro!

In addition to being a directory for local businesses, Advertising Greensboro is also home to Meet the Experts, a podcast hosted by Jay Vics of JVI Mobile Marketing. Meet the Experts interviews experts and owners of Greensboro businesses, providing listeners with valuable insights into the inner workings of these businesses. If you're looking for information on Greensboro businesses, Advertising Greensboro is the place to go!

7. Meet The Experts

As we just mentioned above, Jay Vics, Founder of JVI Mobile Marketing and HowTo.Agency, interviews experts and business owners about their businesses on Meet the Experts. This podcast is all about helping listeners learn from those who have succeeded in their fields while giving business owners a free "commercial" essentially all about them and their business!

Since this is a podcast, it comes at absolutely no cost to the interviewees. Also, Meet the Experts is a great way to learn new information while supporting small businesses.

Hear more about it from Jay himself!

8. Double Your Sales Discovery Session

This is a complimentary 90-minute session with Jay Vics, owner of JVI Mobile Marketing, where he will help you figure out how your business can get more customers and sales.

Most businesses want to double their sales but don't know where to start. This “gifted to you” session with Jay presents you with the perfect opportunity to get started. During this session, he will help you identify what's stopping your business from reaching its full potential and give you the tools you need to start making more sales. Don't miss out on this chance to take your business to the next level!

9. HowTo.Strategize – Digital Foundations Bootcamp

Are you ready to take your business to the next level?

If you've been through a Double Your Sales discovery session (mentioned above), then you're ready for the digital foundations bootcamp. Jay Vics of JVI Mobile Marketing leads this approximately 4-hour session that will start you on a path to predictability and profitability in your business or non-profit.

We will figure out your ideal client, your customer value journey, and your growth scorecard (which helps us figure out if it's working) to uncover any bottlenecks and opportunities in your current marketing strategy.

By the end of this bootcamp, you will have a solid foundation on which to build your digital marketing strategy. Register now and let's get started!

7 Simple Referral Marketing Strategies for Your Business

7 Simple Referral Marketing Strategies for Your Business

referral marketing can be done through word of mouth (friends talking about a service/product/brand)

I want to let you in on a little secret when it comes to referral marketing. Are you ready? Okay, here it is:

All customers aren’t equal.

Don’t get me wrong, all customers are good customers. But do you want to know who your best customer is?

A personal referral.

Customers who are referred to you are more likely to trust you and become loyal customers that have bigger budgets.

So, if you haven't yet implemented a referral marketing program into your marketing strategy, you're missing out on a substantial opportunity for growth.

This is also an integral part of the customer value journey; Referrals are the quintessential step that creates the cycles between the “promote” stage, and all the way back to the “aware” stage with new customers.

When it comes to conversion rates, referral marketing consistently outperforms.

Add statistics

It's a bold claim, but statistics show that people who come to you through referrals have the best chance of engaging with your company, purchasing your products, and remaining loyal:

Now that you've learned about the potential of referral marketing programs, here are some easy referral marketing strategies for your business you can start implementing today.

1. Choose Your Referral Incentive

When it comes to the best referral marketing strategies, there is no receiving without giving. You have to first decide on a reward that works for your business.

Think like the customer. What kind of offer or incentive will motivate them to talk about your product or service with a family member or friend? Try to answer their question of “What’s in it for me?” It can be as simple as giving a flat fee in return, or more complex like a point system contest.

But whatever incentive you choose, make it relevant to your product or service. If you’re in the business of selling coffee, your reward could be something as simple as a free pound of their favorite premium roast. This way, you can be sure that the people referred are coffee lovers who’ll likely keep buying from you.

2. Choose the Right Time

Imagine signing up for a service or a product and them asking you to share it with a friend before you even get a chance to use it. You know right then that is not the right approach.

The best time to ask your customers to share your product is after you deliver on your promises. It’s when what you offer solves the intended pain points and makes their lives better. Only then will they be eager to recommend your product to someone they know will enjoy it as much as they do.

If you're a local personal trainer, for example, the best time to ask your clients to bring their friends is after you've helped them achieve their goals, whether it's losing weight or building muscle.

3. Consider Rewarding Both Sides

Hands down, the best strategy you can implement to maximize the effectiveness of your referral marketing program is not only to reward the inviting person, but also the person who is being invited.

This strategy works because it’s a win-win-win situation where everyone included is happy. Your current and new clients both have something to gain, and you make a new customer in the process.

DropBox is a shining example of this strategy's effectiveness. Their two-sided referral program gives both the referrer and the referee more storage. And In just 15 months, they managed to skyrocket their user base by a whopping 3900%!

4. Create a Dedicated Page for Your Referral Marketing Program

If your client has to sift through several pages to find your referral program, you'll get little, if any, results from your program.

You need to create a dedicated page for it, that’s easy to find. Complete with a large, bold headline that grabs your customers' attention and content that clearly explains the terms of the program.

After you create the dedicated referral page, it’s time to direct your audience to it. You can do this a few ways, one way is by adding a simple “Refer a Friend” button on your homepage that will direct those who are interested in your referral program to get all the details.

You can also place a link at the end of a follow-up email when you thank them for purchasing from you. Whatever it is, you need to make it easy for them to find.

5. Make it Simple and Pain-Free

You don’t want to give your customers any reason to NOT participate with your referral request so keep it simple and easy to do. The quicker your customer can understand what they need to do and what they stand to gain, the better.

6. Use a Referral Marketing Tool to Build Your Program

It’s no secret that there are many parts to creating and managing a successful referral program, which can make it difficult and time-consuming.

But it doesn't have to be that way, though! There are plenty of referral tools and software options available that will help you set up and manage your referral program pretty easily. Here are a few to get you started:

  • Prefinery: Prefinery is a platform that helps you grow your business through word of mouth referrals, and keeps getting you new leads, on autopilot.
  • Referral Rock: Referral Rock helps any business get more customers using the most powerful and underutilized asset, the happy customers. It automates every step of the process to scale and consistently measure the success of referral marketing. It helps to acquire customers, scale best practices and build brand awareness.
  • Invite Referrals: Referral marketing software that is multiplatform, fully customizable, and easy to use. There are plenty of features to go around as well!
  • Revetize: Another excellent and user-friendly referral marketing tool. The best part about Revetize is that you only pay for the features you use.

7. Set Yourself for Growth

Congratulations! Your killer referral program is bringing in a steady stream of new and satisfied customers and they all love your business. So, where do you go from here?

Now you need to keep these new customers and clients around.

Another excellent idea is to remind them that your referral program can benefit them too. Keep in mind your happiest customers are your best are also your best source of new customers. They'll almost certainly refer another friend, who will likely refer yet another, and so on. This way, you’re setting your company for exponential growth.

Need help marketing or even creating your content? Book a time to chat with Jay of JVI Mobile Marketing here.

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